In your bid to learning how to maximize your online presence, local SEO might have come up in your research. This digital marketing strategy element is generally included in marketing efforts for businesses that have a physical presence. For instance, local...
While we’re still waiting for Back-to-the-Future style hoverboards and the Jetsons’-inspired jetpacks to come to life, there are other wondrous digital tech advancements that have made our lives easier. If you simply look at the last decade, both subtle and major...
The world of marketing is always evolving. Business leaders and marketers are always searching for innovative ways to sell their products and services to more customers. Unfortunately, a service business doesn’t get customers’ attention due to immense promotion by...
Email marketing has been around since 1978. Even with social media, instant messaging, and text marketing, email marketing still holds its place, and most companies use email communication to connect with their audience. However, with the digital technology we have at...
Google Ads is the world’s most popular digital marketing platform, and if you’re an online business, you have heard of it. Advertising of Google Ads is a form of Search Engine Marketing (SEM) or Pay-per-click Advertising (PPC) businesses use to bring their website to...
The aim of creating videos on Instagram is to make people see them. And one of the easiest ways to promote your content on this platform is by using Instagram Hashtags. However, most people on Instagram don’t have a clue regarding how Hashtags work. This is why we’ve...