by Christian Webb | Apr 30, 2020 | Construction Marketing, Digital Marketing, Strategy
If you are running a construction company and seriously looking to boost its online presence, you would have come across the term SEO. However, this is not enough. SEO is an umbrella term that addresses many aspects of online visibility and digital marketing. Local...
by Christian Webb | Apr 24, 2020 | Branding, Digital Marketing, Strategy
Construction companies are often represented through bland marketing and forgettable ad campaigns. This is the reason why the majority of construction businesses still work through referrals instead of acquiring direct clients. However, having a bad marketing plan is...
by Reece Arlin | Apr 23, 2020 | Social Media, Digital Marketing, Strategy
If your target audience is the professionals then what better platform to advertise your business than LinkedIn. Unlike other social media platforms, LinkedIn allows marketers to target people based on what they do professionally instead of what they do in their...
by Reece Arlin | Apr 21, 2020 | Strategy, Digital Marketing
The present-day marketplace is more digital than ever. And this is evident from the consumer buying and shopping trends and choices. Research studies show that 82 percent of consumers conduct research online before they shop for products or services, while 79 percent...
by Reece Arlin | Apr 17, 2020 | Digital Marketing, Strategy
Did you know that: A total of 269 billion emails are sent every day globally to over 3.7 billion email users 35 percent of recipients of emails open them based on their subject line 21 percent of the email recipients report emails as Spam, even when they know that it...
